KopiDo : Premium Local Coffee
KopiDo is a third-wave coffee brand that seeks to further enrich the thriving Filipino Coffee Culture. At their core, they do not only want to provide high quality coffee, but they're driven to also champion small-time farmers and ensure their rights to a fair trade.
The Challenge
As the graphic designer my role was to translate their vision of elevating the local coffee experience by providing premium quality coffee.
The Approach
By making use of a custom serif font with subtle shapes of a coffee bean thoughtfully placed inside the negative spaces within the letters D and O, the logo aimed to evoke a premium feel with also an intentional touch. To add on this, the layouts proposed for the collaterals were straightforward -- making good use of the logotype and brand mark placed against the color scheme that is inspired from coffee farms.
The Challenge
As the graphic designer my role was to translate their vision of elevating the local coffee experience by providing premium quality coffee.
The Approach
By making use of a custom serif font with subtle shapes of a coffee bean thoughtfully placed inside the negative spaces within the letters D and O, the logo aimed to evoke a premium feel with also an intentional touch. To add on this, the layouts proposed for the collaterals were straightforward -- making good use of the logotype and brand mark placed against the color scheme that is inspired from coffee farms.
Service
Branding
Industry
Food & Beverage
Year
2021
Materials Produced
Logo, Brand Guide, Package Design, Apron Design, Cap Design
Branding
Industry
Food & Beverage
Year
2021
Materials Produced
Logo, Brand Guide, Package Design, Apron Design, Cap Design
